About me
I am a creative professional with 12+ years of experience and a proven track record of successful completion of projects from the initial concept. high-energy, result-oriented leader, recognized for successfully handling many promotional campaigns at all levels, problem-solving skills with the ability to manage time-sensitive projects with high budgets.
I have been a part of brand metamorphosis. I also have a fair exposure to B2C and B2B marketing campaigns with a deep understanding and study of markets and media with budget management. I have worked on ad films, documentary films, and corporate movies, along with graphic design, and am strong in visual and audio. Also, hands-on experience in handling digital media campaigns for brands.
My Skills
MARKETING AND BRANDING
Experience with Tata Teleservices managing outdoor and ATL branding across Rajasthan.
Hands-on branding and advertising campaigns for Samsung, MRF, DBS, TVS Emerald, and other major clients during tenure at Dentsu and Milestone.
Developed brand identities for software companies, NGOs, and startups while handling clients in global markets like the USA, UK, Canada, and Dubai.
VIDEO PRODUCTION
Comprehensive experience in end-to-end video production for TV shows, live events, commercials, documentaries, and social media content.
Skilled in advanced video tools such as Final Cut Pro, After Effects, Adobe Premiere, and camera systems like Canon R Series and Blackmagic.
Recognized for creative excellence with the "Creative Leader Award" from Hollywood producer Phil Cook.
Advanced proficiency in AI-powered video tools such as Haiper, Freepik and Pika.
GRAPHIC DESIGNER
Over 10 years of experience creating memorable designs for major brands across outdoor campaigns, events, social media, websites, and print media.
Proficient in tools such as Adobe Illustrator, Adobe Photoshop, and Canva, with proven project delivery leveraging AI tools like Freepik and MidJourney.
Expertise in static and interactive designs, with a focus on research-driven prototypes and wireframes, with Google Certified UI/UX proficiency.
Skilled in team collaboration using cloud platforms like Adobe Suite and OneDrive
DIGITAL MARKETING
Led creative team as Head of Digital Media across two locations (Chennai and Hyderabad) for 3 years.
Certified in Advanced Google Analytics, Google Data Studio, HubSpot Digital Marketing, and more.
Proficient in WordPress, Shopify, WooCommerce, MailChimp, Zoho, Bitrix24, Hootsuite, and AI- driven tools like ChatGPT, Gemini, and Jasper AI.
My Experience
CREATIVE SPECIALIST
CREATIVE FACTORY
2021 - TILL DAY
HEAD - DIGITAL MEDIA
GOODNEWS DIGITAL
MAY 2018 - DECEMBER 2020
BUSINESS MANAGER
Brandscope - Dentsu
APRIL 2017 - MARCH 2018
MEDIA MANAGER
THE ARK VICTORY CHURCH
JANUARY 2013 - JANUARY 2016
BUSINESS HEAD
MILESTONE BRANDCOM - DENTSU
OCTOBER 2010 - DECEMBER 2012
SR. EXECUTIVE - MARCOM
TATA TELESERVICES
FEBRUARY 2009 - OCTOBER 2010
Certifications
Google Digital Marketing & E-commerce Certificate
Google Growth & Coursera / 2023
Advance Google Analytics
Google Analytics Academy / 2019
Hubspot | Digital Marketing - Certification
HubSpot Academy / 2012
Hubspot | Social Media Marketing - Certification HubSpot Academy/ 2012
Google UX Design Professional Certificate
Google Growth & Coursera / 2023
Google Analytics - Data Studio
Google Analytics Acadamy
Creative Tools I Use
Education
MBA - Marketing & HR
ICFAI University / 2005 - 2007
BA - Economics & Geography
JNVU / 2002 - 2005
Rakesh is one of those rare web designers I have ever met who understands that web design included awareness of business objectives and support of usability in every aspect of design. Rakesh has passion for what he does and that sets him apart from everyone else in the web programming and design world. When he designed my website for Shaping Generations with unique features, Rakesh proved to be not only a thorough professional web designer but also an expert in print designs. Rakesh's extensive experience extends through web design, digital design, and print. Rakesh is a rare gem. He is highly recommended.
Dr. Simon Muwowo- President, Shaping Generations Inc. | Canada
Rakesh is highly affable , shifts immediately to become a stake holder in assignments - is highly creative & operates in spirit of excellence. Intense communicator and free flowing to transform ideas to impacting results.
Rev. Ravi Raiborde - Higher Life Fellowship | USA
Rakesh’s creativity, meticulous attention to detail, and professional approach are truly exceptional. He is highly responsive, and very easy to work with.
P C Vinoj Kumar | Editor - The Weekend Leader
Testimonials
